Marketing for a B2B2C electric mobility multinational.
CLIENT
Wallbox
SECTOR
B2B2C · Multinational
START
2022-2023
SERVICES
Content · SEO · Web
· THE CONTEXT
Wallbox is a B2B2C multinational in electric mobility operating across Europe and the United States. I worked embedded in the local marketing team, creating content, doing SEO, and fine-tuning the landing pages behind B2B and B2C acquisition.
· WHAT I DO
Multichannel contentBlog articles, use cases, and sales material.
Technical & content SEOPage optimization, keyword research, and local rankings.
Landing pagesDesign and copy for product campaigns and enterprise acquisition.
Lead capture formsOptimizing the lead flow for sales teams.
Team coordinationCross-functional work with product, sales, and design.
The results.
SEO
rankings
B2B KEYWORDS
+LP
landing pages
PRODUCT + CAMPAIGN
B2B2C
acquisition
ENTERPRISE + RETAIL FLOWS
EU+US
markets
MULTILINGUAL LOCALIZATION
"Estel is one of those people who can think through the strategy and then roll up her sleeves and build the page. Consistent results and a great teammate."